Wednesday, May 2, 2007
ReadyMade Hipster or Homeless
Recently George McCalman moved from art directing Mother Jones to the top AD spot at ReadyMade. We've done many projects together and he asked me if I knew someone who could handle a little cross hatching. I assured him that I, myself, could pull it off, since I used to cross-hatch a lot in middle school! It was a great change of pace, and a learning curve since Geo and I had to consult many RM staffers - all 10 years younger than we are - to get the style details right.